As the NHS launches the biggest recruitment drive in England in its 70 year history,
new research has shown the special place that its staff hold in the nation’s heart.

  • Nurses and doctors top a public poll as the most trusted and respected professions in
    the country, according to research carried out for the new national campaign, ‘We are
    the NHS’.
  • Three quarters of those surveyed chose nurses and doctors as professions they trust
    the most and seven in ten people said they were some of the most important roles in
  • But the majority of the public surveyed did not know the wide range of careers available
    working as a nurse, only 3% knew that nurses worked in mental health and one third
    could not name a nursing role outside of hospital like district nurses.

England’s most senior nurse, Professor Jane Cummings said the survey findings
showed why young people should feel inspired to choose a career in the NHS but that
more needed to be done to highlight the vast range of opportunities available for
talented and dedicated people.
The campaign, run by NHS England and the Department of Health and Social Care,
will also reach out to African communities, highlighting the vast range of opportunities
available in the NHS for potential new recruits. Initially, the campaign puts a spotlight
on nursing by prioritising key areas including mental health, learning disability and
community and general practice nurses.
Professor Jane Cummings, Chief Nursing Officer for England, said:

“The NHS is our country’s most loved institution and that is down to the expert skill, dedication and compassion of its brilliant staff.
“There are over 350 careers available within the NHS giving young people an
astonishing range of options. Nursing and midwifery make up the largest part of the workforce and provides a unique opportunity to make a real difference to peoples’ lives in a way that simply cannot be matched.
“Nurses and midwives provide expert skilled care and compassion, and they are highly talented leaders in the NHS. This campaign is all about inspiring young people and others who want a change of career to come and work for the NHS and have a rewarding and fulfilling career that makes a real difference.”

Heather Caudle, Director of Nursing for Improvement – NHS England said:

Heather Caudle, Director of Nursing for Improvement

“I am so happy that we finally have a national recruitment campaign for nurses in the NHS. Originally from Trinidad I have worked for over 25 years as a clinician, mental health nurse, psychotherapist and then, latterly, as an executive chief nurse of an NHS Foundation Trust. We need to have an inclusive and diverse workforce. And this is why I am reaching out to you as someone who is African Caribbean to come and join the NHS.
Being a nurse is exciting, intellectually-stimulating, creative, humanistic and fulfilling and I would encourage men and women from any background to pursue these paths. Nursing may not be easy, but it is an incredibly rewarding and brilliant profession.”


Wendy Olayiwola, President of Nigerian Nurses Charitable Association UK

Wendy Olayiwola, President of Nigerian Nurses Charitable Association UK said:

“Nigerians have always played a significant role since the inception of the NHS. The first qualified black nurse to work in the NHS, the first specialist health visitor in England, the first BME Nursing Professor and many more were Nigerians.

Nigerian nurses and midwives are the largest amongst African professionals in the UK, therefore we are very delighted that the NHS are reaching out to African communities in the latest recruitment drive and appreciate that African nurses continue to play an essential role in the NHS.

As a registered nurse and midwife with almost two decades of experience I am an advocate that nursing is an exceptionally rewarding career path and should be given a special status.”

For more information search nursing careers.

About NHS England

NHS England leads the National Health Service (NHS) in England – setting the priorities and direction, encouraging and informing the national debate to improve health and care. The NHS in England deals with over 1 million patients every 36 hours and employs more than 1.5 million people, putting it in the top five of the world’s largest workforces

NHS England shares out more than £100 billion in funds and holds organisations to account for spending this money effectively for patients and efficiently for the taxpayer. It strongly believes in health and high quality care for all, now and for future generations.